Media Placement: Other

Radio, Internet, and Mobile Marketing

AT&T Sponsored Events and Promotions

Media Placement

College Radio

Media Placement

Text Messaging

Media Placement

Facebook Promotions

Media Placement
“Your work on Facebook drew many students to our event. Thanks so much!”
E.W., Dailey & Associates

Advertiser Benefits

 

Why Students Like It
  • Easy to target by demographic and lifestyle interests
  • By using media teen views, advertisers are seen as contemporary
  • Build relevancy with content that is editorially on target
  • Exclusive agreement with ZAP software for state-of-the-art tracking of project development,
    execution and results/monitoring
  • Social aspect encourages pass along readership and peer-to-peer endorsement
  • Keeps them informed
  • Message delivered in relevant format
  • Easy to share with friends
Be relevant to tomorrow’s super consumers
In order to be relevant, you need to reach college audience where they are. 93% of teens are on the internet. Digital media is number one with kids, with 51% of teens saying “they absolutely could not live without” their cell phones. Text messaging is the number one non-voice activity at 72%.

For many subscribers, their Facebook communications are much more important than their regular e-mail. On any given day, there are 3.5 billion brand-related conversations occurring online. And 80% of consumers trust family, friends, and any other influential persons over traditional advertising.
Products  
  • Internet/Facebook Events
  • Text Messaging
  • College Radio